Barack Obama, too, avoided heirloom-level timepieces. During his presidency, he opted for midpriced all-American watches by Shinola, the Detroit-based brand, or a sporty watch by Jorg Gray, based in Southern California, that cost less than $500.
This may come as a shock, but Mr. Trump shattered those norms. He remained on-brand during his term, flashing mogul-worthy gold (what else?) watches by Patek Philippe, Rolex, and Vacheron Constantin.
Which brings us to Mr. Biden, who seems to balance both horological sensibilities (how centrist of him) and is unafraid to show off his haute Swiss watches, all stainless steel, including his Rolex, an Omega Speedmaster Moonwatch Professional and Omega Seamaster Diver 300M both of which retail for around $5,000 or $6,000.
To be fair, none of Mr. Biden’s watches scream “luxury,” at least to watch connoisseurs who are acclimated to the thin air of Swiss watch prices.
His Rolex Datejust, for example, is considered an undisputed classic, but in another sense, almost could be regarded as entry level for a brand with head-turners that quickly climb into the five-figures.
Likewise, his Omegas do not connote fanciness, at least in the eyes of watch snobs. The Moonwatch, while Swiss in origin, has been embraced as an American emblem ever since the Apollo 11 astronauts wore the storied model to the moon.
Article source: https://www.nytimes.com/2021/01/22/fashion/mens-style/rolex-biden.html