Simply consider the comments from the Twitch crowd, which included: “Is someone getting sacrificed?” “Yeah, this is definitely a cult” and “Drugs?”
Perhaps that was also because it was close to impossible, through the small screen and camera angles, to really see the clothes. Which, it turned out, were not about the ominous at all. At least according to Mr. Tisci, who hopped on the phone afterward to explain his thinking. They were actually about “the love affair between a mermaid and a shark” and about “regeneration.”
Admittedly, there’s some danger in that story line — sharks! — but the collection was entitled “In Bloom.” It was meant to be fancifully mythic in nature (no pun intended).
Article source: https://www.nytimes.com/2020/09/18/fashion/burberry-london-fashion-week.html