In the three weeks ending June 7, Ms. Garcia raised $703,000, more than in the prior two months combined. She narrowly edged out Eric Adams, the Brooklyn borough president, who raised $618,000, and far surpassed the former presidential candidate Andrew Yang’s haul of $437,000. Her donors included the cookbook author Jessica Seinfeld and the real estate developer Hal Fetner, who worked with Ms. Garcia when she was the interim chair of the New York City Housing Authority.
“It means that we will have the resources we need in this final push to the end to make sure we’re getting our message out,” said Ms. Garcia, when reached by phone on Sunday.
She said much of the money would go toward ads on TV, a medium now saturated with political messaging.
Since January, politicians and their affiliated super PACs have spent more than $49 million on TV, radio and digital advertising, according to Ad Impact, an advertising analytics firm.
After the super PAC supporting the former federal housing secretary Shaun Donovan, which is largely funded by his father, the highest spenders on advertising have been the campaigns of Mr. Adams and Scott M. Stringer, the city comptroller. In the filing period that concluded last week, the biggest spender for all things, advertising included, was the Adams campaign, which spent $5.9 million over three weeks. Next was the Yang campaign, which spent $3.4 million.
Article source: https://www.nytimes.com/2021/06/14/us/garcia-money-mayor-nyc.html